Linkedin Ads BigQuery Tables Documentation

When importing LinkedIn Ads data into BigQuery via Dataslayer, you may get an "invalid parameters combination" error if you select certain dimensions and metrics that cannot be used together.

The error "invalid parameters combination " comes from the native API of the data source, not from Dataslayer.


To avoid this error, you can import the following tables:

Basic data

Example:

Basic data table
Dimensions
campaign name
campaign id
campaign group name
campaign group id
campaign group status
date
Metrics
impressions
clicks
cost
conversion rate
conversion values

Advanced data

Example:

Advanced data table
Dimensions
campaign name
campaign id
campaign group name
campaign group id
campaign group status
campaign create date
campaign status
campaign type
campaign objective type
campaign target type
campaign cost type
campaign daily budget
campaign total budget
campaign unit cost
campaign start date
campaign end date
campaign version
creative id
creative name
creative type
creative title
creative text
creative status
creative destination url
creative post url
creative thumbnail url
creative reference type
creative reference id
creative version
date
Metrics
impressions
clicks
cost
conversion rate
conversion values
CTR
CPC
Cost per conversion
return on spend

Mail data

Example:

Mail data table
Dimensions
account name
account id
campaign name
campaign id
date
Metrics
action clicks
ad unit clicks
lead generation mail interested clicks
lead generation mail contact info shares
opens
sends
text url clicks

As always, please do not hesitate to contact us via our live chat on our website or via e-mail if you still have doubts or questions. We are happy to help!