Power up your marketing analytics with Snowflake: Dataslayer’s Destination

Learn how to integrate Dataslayer with Snowflake to store, analyze, and scale your marketing data efficiently. Perfect for marketers seeking advanced insights.

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At Dataslayer, we continue expanding our integrations to help you work smarter with your marketing data. Today, we’re excited to introduce our new data destination: Snowflake.

What is Snowflake and why is it useful for marketers?

Snowflake is a cloud-native data storage and analytics platform known for its high scalability, performance, and architecture that separates storage from computing. Companies of all sizes use it to centralize data from multiple sources and analyze it in real time.

For a marketing professional, this means:

  • Cross-channel data centralization (Google Ads, Meta, TikTok, LinkedIn, etc.).

  • Reduced manual work by automating data storage and updates.

  • Seamless integration with BI tools such as Power BI, Looker, and Tableau for building advanced dashboards.

  • Stronger attribution and MMM models with clean, structured datasets.

How does the Dataslayer-Snowflake integration work?

With our Snowflake integration, you can easily automate the flow of your marketing data into your Snowflake environment. Here's how to get started:

1. Set up Snowflake as a destination in Dataslayer

  • Log in to the Dataslayer app

  • Navigate through the dashboard to the Snowflake destination and click on the "Free Trial" button.

  • You'll be redirected to the User Guide window in the Snowflake product.
    In there, you'll find our step-by-step articles on how to start using this new destination!

2. Create your query and save it!

  • In the Index section, click on the blue button labeled "+ New Transfer".
  • Choose the connector (e.g., Facebook Ads, Google Ads, etc.) and the accounts you'd like to pull data from.

In this guide, you can learn how to connect your Hub Account to our available data sources.

  • Define the date range, metrics, dimensions, options, and filters you need.

  • Configure your transfer details by setting:
Once saved, your query will run automatically based on the selected sync frequency. That's it!

For further information and assistance on how to build your query, please refer to our guide right here!

Key benefits of using the Snowflake destination from Dataslayer

  • Total scalability: Perfect for handling large volumes of multichannel campaign data.
  • Speed and performance: Run complex queries in seconds.
  • Full automation: No need to manually export or import files.

With this new integration, Dataslayer and Snowflake give you a powerful, scalable, and future-ready solution for marketing data analysis. If you’re ready to level up your data stack, Snowflake is the ideal destination.

 Log in to Dataslayer and start your 15-day free trial here!

 

As always, please do not hesitate to contact us via our live chat on our website or via email if you still have doubts or questions. We are happy to help!